You’ve launched your PopFunds campaign and scheduled a 4-day event. Now, it’s time to energize your team and set the stage for a successful fundraiser.
How can you ensure your team is fully prepared when the event starts? And how can you keep their motivation high throughout the 4 days to maximize your fundraising results?
Here are three essential strategies to inspire your team, manage their enthusiasm, and achieve your fundraising goals.
Strategy #1: Proactive Communication
PopFunds makes it simple to keep in touch with your team members throughout your fundraiser.
It’s vital to distribute the unique event code to all participants well before the start date. Ensure that each team member sets up their personal Pop-Up Store and joins the event ahead of time.
To enhance communication:
- Encourage participants to share their Pop-Up Store link daily during the fundraiser. This helps spread the word to a wider audience, increasing potential sales.
- Motivate team members to send personalized messages to each other, fostering engagement and team spirit.
- Highlight any incentive prizes you’re offering. Team members can share the overall fundraising goal in their Pop-Up Stores and personal incentives.
Strategy #2: Cultivate Positive Team Dynamics
Your virtual fundraising event includes a private chat feature for all participants, allowing team members to support and motivate each other with personalized messages.
Use this chat to:
- Answer any questions team members might have.
- Share updates on significant sales (“Congrats to Megan for selling $200 worth of popcorn!”).
- Announce milestones (“We’ve surpassed $10,000 in sales! Keep it up!”).
- Remind everyone of the fundraiser’s goal (“Reaching our target will fund our trip to the state tournament!”).
Strategy #3: Leverage Incentives
Offering rewards for reaching specific milestones is a powerful way to motivate your sellers and keep them engaged throughout the event.
Incentives create friendly competition and drive team members to increase their sales. The real-time leaderboard allows everyone to track progress and stay motivated.
Non-monetary incentives can also be effective, such as awarding titles like “Fundraiser Champion” or providing special seating at a game for top sellers. For ongoing fundraisers, consider honors like “Most Improved Seller” and “Rookie of the Year.”
Ready to surpass your fundraising goals?
Learn how the St. Rita High School football team achieved success with their initial PopFunds virtual fundraiser and increased their sales by 40% in their second event.
Use these strategies to inspire your team and make your fundraising dreams a reality with our delicious popcorn, all while putting in less effort than you ever imagined.


